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Purpose Investments is an innovation- driven asset management company with over $20 billion under management, offering both managed and quantitative investment products. Much of what is available to the average Canadian investor today is outdated and expensive. Purpose Investments’ goal is to constantly innovate, and make investing simple, intuitive and affordable for everyone.

This role sits at the intersection of investing, product innovation, data, and emerging financial infrastructure. As a Digital Assets Analyst, you will be a platform-builder—scaling Purpose’s digital asset platform by converting market complexity, protocol-level data, and regulatory change into actionable insights for investment decisions, product design, and strategic direction. You’ll act as a force multiplier for portfolio managers, product leaders, and senior investment leadership.

You have a strong interest in finance and investing, with a solid understanding of both traditional markets and digital assets (cryptocurrencies, blockchain, DeFi). You’re organized, a clear communicator, and a collaborative team player who seeks to work smarter and improve processes. You take ownership, ask thoughtful questions, and thrive in fast-moving environments. You’re excited to drive the development and management of digital asset investment products by providing analytical insights that shape strategy, enhance offerings, and drive growth. If you’re passionate about the future of finance and want direct exposure to senior investment leadership, strategic discussions, and a clear path to more responsibility, we’d love to speak with you.

If you enjoy collaborating with a team, being innovative, and are excited about an

opportunity to work within a fast-growing company, we would like to speak to you!

Responsibilities: What you will do

• Own analytical workstreams supporting product positioning, fund commentary, whitepapers, and institutional-grade educational content.
• Lead structured competitive analysis across ETFs, on-chain products, and emerging digital asset vehicles to identify innovation opportunities.
• Develop independent, data-backed views on emerging protocols, tokenization trends, and market structure developments relevant to product strategy.
• Contribute materially to product design and launch, including protocol analysis, structural trade-offs, and implementation considerations.
• Proactively design and implement automation and AI-enabled workflows to modernize digital asset research, monitoring, and reporting.
• Translate complex digital asset concepts into decision-ready insights for PMs, executives, and clients.
• Own protocol-level research covering network economics, incentives, risks, and investment relevance.
• Continuously assess regulatory developments and translate implications into product, risk, and operational guidance.
• Analyze and help evolve staking and on-chain infrastructure, including validator performance, network health, risk management, and yield sustainability.
• Build and own AI-enabled, automated analytical tooling (Python, APIs, and on-chain data) to accelerate research, synthesize market signals, and replace manual workflows with scalable solutions.
• Assist management on ad hoc projects related to the integration of new technologies and data sources for digital asset analysis.

Qualifications: What you will bring 

• Bachelor’s degree in Finance, Economics, Computer Science, Engineering, Mathematics, or a related field required.
• 1–3 years of relevant experience in asset management, investment research, product analytics, or fintech/crypto-native firms.
• Exposure to investment vehicles such as ETFs, funds, or managed portfolios preferred.
• Programming and automation are core to the role—used to eliminate manual processes and increase analytical velocity (Python, SQL, VBA, or similar).
• Strong analytical and quantitative skills, specifically in analyzing blockchain data and tokenomics.
• Excellent communication and presentation skills, conveying complex information clearly to diverse teams.
• Comfortable across traditional market tools, crypto-native data sources, APIs, and on-chain analytics.
• Advanced knowledge of Microsoft Office suite including Excel and PowerPoint.
• Ability to work under stress in time-sensitive situations and a fast-paced, constantly changing environment.
• Deep curiosity about market structure, tokenization, and financial infrastructure evolution.
• Experience with data visualization software and techniques.
• AI-first mindset: demonstrated ability to rapidly learn, adopt, and apply AI tools to accelerate research, analysis, and decision-making, with a focus on continuous experimentation and productivity gains.

Additional Information

Why should you join us?

• We are one of Canada's Top Small & Medium Employers' 2023 & 2024.
• We believe in innovation and a vibrant culture - work for an innovative, people-first, financial services firm that values entrepreneurialism.
• We believe in a flexible work structure – A flexible hybrid work model that empowers you to do your best work whether at home or the office.
• We care about your rewards - Competitive compensation including equity program.
• We care about your health – comprehensive group health and dental benefits and life insurance at little to no cost to you. We also offer a Lifestyle Spending Account for all your wellness needs.
• We care about your quality of life - flexible paid time-off policy with unlimited vacation days, and flexible sick and mental health days.
• We care about your family - Paid parental leave for eligible employees with a top-up.
• We care about your future – Generous Group RRSP matching and an optional TFSA program.
• We care about your development – We offer training opportunities and tuition support year-round.

Purpose Investments is an equal employer, and we are dedicated to fostering an inclusive and barrier-free work environment for all employees and candidates. We encourage all qualified candidates to apply and if accommodation is required during any stage of the recruitment process, please contact any member of the People and Culture team at PeopleCultureTeam@purpose-unlimited.com. We thank all applicants for their interest; however, only those selected for interviews will be contacted.

Our work philosophy is a hybrid model allowing for flexibility and collaboration